Merchant

4.0
Rated 4.0 out of 5 stars
5 Reviews

$21.99

Merchant is sweet and smooth with a lovely balance of fruit flavor and smooth sweetness. We taste caramel apples and chocolate!

Light-Medium roast

Understanding roast levels


Roast level affects both flavor and body. Here's what to expect from each.

Light

Best for: those that prize delicate flavors and a tea-like feel above intensity.

Light-Medium

Best for: those that enjoy juicy acidity and gently caramelized sugars.

Medium

Best for: those that enjoy caramelized sugars and a smooth cup.

Medium-Dark

Best for: those looking for classic coffee flavors with a kiss of roast.

Dark

Best for: those that love intense, smoky flavor and a full body above all else.

Trade Tip

Roasters don’t always agree on roast level — one roaster’s dark might look the same as another’s medium. We taste and assign every coffee our own roast level, so your matches stay consistent no matter who roasted them.

Blends
Quantity

Flavor profile

Sweet and smooth with hints of

Apple

Chocolate

Brown sugar

Origin

Country Of Origin

Colombia, Ethiopia

Process

Washed

Elevation

1400-1900m

ABOUT THE ROASTER

Timeless

Oakland, CA
Partnered with Trade since 2025
Oakland's Timeless Coffee is a proud vegan roaster, bakery, and café rooted in community since 2012. Partnering with importers who empower farmers and their communities, Timeless channels a passionate commitment to quality, education, and connection into every cup it pours.

Shop for similar coffees

4.0
Rated 4.0 out of 5 stars
Based on 5 reviews
80%would recommend this product
5 reviews
  • Stephen G.
    Verified Buyer
    How did you brew this coffee? Espresso
    5 hours ago
    How did you brew this coffee? Espresso
    Rated 5 out of 5 stars
    Great Espresso

    Easy to dial in as espresso, good balance in flavor and body.

  • Snow C.
    Verified Buyer
    How did you brew this coffee? Cold Brew
    2 months ago
    How did you brew this coffee? Cold Brew
    Rated 5 out of 5 stars
    Nice deep rich flavor but still med-light

    We really enjoyed this with making cold brew - it’s a nice rich flavor but still has an overall medium-light roast profile to it where it’s not too bright fruity.

  • Mike M.
    Verified Buyer
    How did you brew this coffee? Pour Over, French Press
    2 months ago
    How did you brew this coffee? Pour Over, French Press
    Rated 4 out of 5 stars
    A Surprisingly Good Blend!

    NGL I'm not usually fond of fruity notes in my coffee or anything close, but I kept my mind (and palette) open to this choice. I wasn't sure about sweet citrus in the mix with Honeysuckle and stone fruit, but hey, I was pleasantly surprised! This is a smooth blend. I usually do a pour over, and two times doing French press. Each time, notes joined together to create a satisfying taste. Good choice!

  • John P. F.
    Verified Buyer
    How did you brew this coffee? Espresso
    2 months ago
    How did you brew this coffee? Espresso
    Rated 4 out of 5 stars
    Solid Choice!

    My first supply of Merchant beans, I've used these in my espresso machine for a few weeks now. This coffee is easily dialed in and results in a balanced shot that is enjoyable. My wife has enjoyed these beans, as well. I'll try it again!

  • Scott R.
    Verified Buyer
    How did you brew this coffee? Espresso
    3 months ago
    How did you brew this coffee? Espresso
    Rated 2 out of 5 stars
    Disappointing Pulls: Bitter, Earthy, and Off the Mark

    I had high hopes for the Merchant blend by Timeless Coffee, especially with the promised notes of caramel apples, chocolate, and smooth sweet fruit. I spent a good amount of time dialing this in for espresso, and my puck prep is meticulous. I finally got the extraction parameters perfect on my Profitec Go and Niche Zero, pulling exactly 38g in 30 seconds.

    Unfortunately, the resulting cup was a massive letdown. Instead of the sweet and smooth profile advertised, I am getting extremely bitter, earthy, and overly tart flavors. I am genuinely unsure if I received a bad, baked batch or if the tasting notes are just completely misrepresented. Given how well calibrated my setup is right now, this bean simply is not delivering what it promised. I definitely am not enjoying this one and would not recommend it for espresso.

    TF Profile picture for Tim from Trade Coffee
    Tim from Trade Coffee
    3 months ago

    Hi Scott! Thanks so much for rating this coffee. I'm sorry this coffee wasn't quite the right fit, but our Customer Experience Team has sent you an email so that we can work together to adjust your taste profile to make sure you're getting the best possible matches for your tastes going forward.