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We're redefining what it means to brew great coffee.

How Membership Works

1. Take the Quiz Tell us how you like your coffee, we’ll use expert-backed data to curate matches for you.
2. Make it Your Own Customize your order frequency, grind setting, and how many bags you’d like to receive.
3. Preview Your Order We’ll remind you before each order, so you can make changes or swap in any coffee.
4. Receive and Discover Get coffee sent direct from the roaster and experience a new coffee and roaster every time.

We believe how coffee is sourced and roasted has a direct and powerful impact on the taste in your cup and the lives of everyone involved.

Most coffee is dull, stale, and questionably sourced, and we saw there was a better way. That’s why we handpick the highest quality, ethically sourced coffee, to connect coffee drinkers to roasters across the US and help them discover coffee they’ll love.

Our Mission

Supporting local communities near and far by connecting coffee drinkers to better coffee.

We’re empowering more people to experience specialty coffee and support the coffee community.

As is a critical link between roasters and coffee drinkers, we feel a responsibility to grow the market for better coffee. To that end, we’re committed to bolstering small and mid-sized independent roasters, creating more accessibility to quality coffee.

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Here's How We Make It Happen

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Expert Curation

Our dedicated experts search the US for the very best roasters. From there, our Q Grader (coffee’s premier certification) tastes each coffee and curates a special selection meeting the highest quality standards while satisfying the widest range of tastes.
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Human-Backed Personalization

Our data scientists and coffee pros join forces to deliver the best coffee matches on the planet. They pair feedback from real coffee drinkers with expert tasting notes to narrow down 400+ coffees to personalized recommendations for each coffee drinker.
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Direct Connections

With a tech-supported network and rich suite of customization tools, Trade delivers coffee from across the US to your door — always sent at peak freshness at your preferred timing. Our revolutionary compostable packaging is better for the Earth, too.
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Make Coffee Better With Us

Want to be a part of the changing face of coffee? We're growing our New York team! Check out our open roles to see if there's a fit.